OPI to Release New Limited-Edition Nail Lacquers
Inspired by Universal Pictures and Focus Features’
Movie Fifty Shades of Grey

OPI announced today the launch of six new limited-edition nail lacquers inspired by Universal Pictures and Focus Features’ Fifty Shades of Grey, the hotly anticipated film adaptation of the worldwide bestselling book by E L James. Available in January 2015, the collection includes five gray nail lacquers in varying shades and textures, along with one rich red hue. Fifty Shades of Grey arrives in theaters on Valentine’s Day weekend of 2015.

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“The Fifty Shades of Grey book series is one of the greatest publishing sensations of all time, with more than 100 million copies sold to date. Fans have fallen in love with the characters and are eager to see them translated onscreen,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “The collection captures the mood, feelings and emotions of this film with assorted hues of gray, ranging from glittering and gleaming silvers to cool gray
crèmes to dark charcoal. The collection also features a rich crème red to represent passion.

OPI-fifty-shades-of-grey-minis

“Color is so much more than something to admire. The colors we choose to wear represent our personalities, our moods, our feelings,” continues Weiss-Fischmann. “The collection bottles the film’s passion, luxury and power in six beautiful nail lacquers ideal for expressing sensuality through beauty.”

The OPI collection includes the following shades:

OPI-fifty-shades-of-grey-my-silk-tieMy Silk Tie
This silky, gleaming silver has got me all tied up.

OPI-fifty-shades-of-grey-romantically-involvedRomantically Involved
I’m in a deep relationship with this luscious crème red.

OPI-fifty-shades-of-grey-dark-side-of-the-moodDark Side of the Mood
This brooding, stormy charcoal is dangerously gorgeous.

OPI-fifty-shades-of-grey-shine-for-meShine for Me
This shimmering silver with subtle blue sparkle really turns me on!

OPI-fifty-shades-of-grey-cement-the-dealCement the Deal
I’d sign anything to get my hands on this stony, cool gray.

OPI-fifty-shades-of-grey-embrace-the-gray-639x267Embrace the Gray
Let this chic, moody gray crème become one with you.

Each nail lacquer shade features OPI’s exclusive ProWide™ Brush for the ultimate in application. The collection will be available beginning January 2015 for a limited time only. Nail lacquers will retail for $11.50 CAN each at Professional Salons and Spas across Canada.

OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, mass outlet or other unauthorized source. For more information, please call 800-341-9999 or visit http://www.opi.com. Follow OPI on Twitter and Instagram @OPI_PRODUCTS and go to Facebook to become a fan!

ABOUT FIFTY SHADES OF GREY
Fifty Shades of Grey is the hotly anticipated film adaptation of the bestselling book that has become a
global phenomenon. Since its release, the “Fifty Shades” trilogy has been translated into 52 languages worldwide
and sold more than 100 million copies —making it one of the biggest and fastest-selling book series ever.
Stepping into the roles of Christian Grey and Anastasia Steele, who have become iconic to millions of readers, are
Jamie Dornan and Dakota Johnson.

Enjoy the official trailer!

After years of research and development, Dior Science is proud to introduce the latest breakthrough addition to the luxurious L’Or de Vie skincare collection: Dior La Cure. La Cure features exclusive technology derived from the Chateau d’Yquem Marcs, a strong, natural fertilizer composed of grape seeds and grape skin. The Yquem Marcs Extract found in La Cure works to both amplify the power of longevity and youth within the skin cells as well as gradually restore cellular fertility and collagen production. As a result of using La Cure, skin cells become more productive and fertile, resulting in an overall more youthful, radiant complexion.

 

The Story of The Yquem Marcs

The Yquem Marcs are a strong, natural fertilizer composed of the grape seeds and grape skin that remain after the grapes are pressed at the unparalleled Chateau d’Yquem vineyard in Bordeaux, France.
The best, most effective Marcs are obtained only after three full grape pressings, when the grape juice is completely removed an’Yquem discovered that these marcs have unsurpassed natural fertilizing power and began spreading them on the young Yquem vines each season to help restore the soil’s fertility and initiate the vineyard’s new life cycle.
Dior Science has studied the secrets of the Yquem vine for over 30 years and first became interested in the incredible fertilizing power of the Yquem Marcs several years ago, when they began researching and developing a new kind of technology that would allow them to transfer these incredible regenerative powers to the skin. The technology was finalized in 2013, which was coincidentally an exceptional year for the Yquem vine, thanks to ideal climate conditions, allowing for the first production of La Cure. At this point, there is only a possibility that Dior will develop a new vintage of La Cure as they must first wait for the Marcs to meet expectations in 2014 and the current climate conditions are satisfying but could change at any moment. As a result, the next vintage of La Cure could be 2014 or many years from now.

 

A Breakthrough New Extraction Process

In order to extract the Marcs’ entire molecular structure, Dior Science created a patented flash extraction technology that takes only 15 to 30 minutes and combines multiple new state-of-the-art technologies including micro-grinding, which helps to obtain smaller parts of the Marcs, micro-waves, which helps activate molecules and facilitate the extraction and micro-filtration, which helps obtain the absolute purest possible form of the Marcs extract.

Enriched with pure Yquem sap essence and Yquem Marc Extract, La Cure offers skin the greatest concentration of active ingredients (over 40 percent) ever developed by Dior and is designed to be used for three months as a boost in the daily L’Or de Vie skincare regimen. Just three months of using La Cure provides up to six months of benefits. La Cure is sold as a set of three separate, sealed vials to protect the product’s efficacy during use. When one vial is finished at the end of the month, the next vial should be opened.

 

The History of Chateau d’Yquem

Chateau d’Yquem is considered by many to be Bordeaux’s single greatest wine and is the only wine in France to hold the Premier Cru Superieur (Great First Growth) designation. Chateau d’Yquem’s uncompromising pursuit of quality is a standard that has been meticulously maintained throughout the estate’s history. Built in the 16th and partly the 17th centuries by the Sauvage d’Yquem family, it was transformed into a highly efficient business by Josephine d’Yquem in the late 18th century. In 1999, Louis Vuitton Moet Hennessy group acquired -classes all other Sauternes. One of the major contributing factors to the wine’s complexity is the unique set of climatic and geological conditions that combine notoriously severe with only one glass of wine produced per vine.

L'OR-DE-VIE-LA-CURE-2015-moodL’Or de Vie La Cure Mood Pack Set of 3

The Legacy of L’Or de Vie

Each L’Or de Vie product features a concentrated extract derived directly from the Yquem vine. The L’Or de Vie formula features a unique association of 11 molecules chosen for their unparalleled an’Yquem.

Namely, the Sauvignon vine, which is the rarest of the two as it represents only 20% of the Yquem terroir. A six-month maturation period of the selected vine shoots is needed to achieve the highest concentration of antioxidant and regenerating molecules, and it is only after a 17-step purification process, that the formula is ready. The L’Or de Vie formula acts on more than 200 genes in the skin via an anti-aging molecule , which has the power to neutralize the action of aging factors at the DNA level. In addition, the L’Or de Vie formula is the most powerful anti-oxidant on the market today, shielding the skin from free radicals.

L'OR-DE-VIE-LA-CURE-2015 L’Or de Vie La Cure with the Massage Ring

L’Or de Vie La Cure

suggested retail: $2,200.00

Holt Renfrew exclusive – launching December 2014

Bloor Street, Toronto & Vancouver Main only

 

OPI Launches Trend on Ten and Sheer to the
Top!, Two New Gift Sets for Holiday 2014

OPI announces two new gift sets for holiday – Trend on Ten, featuring ten bestselling mini nail lacquers, and Sheer to the Top!, featuring two full-size top coats and a new glitter hue ideal for layering. Trend on Ten includes an assortment of topselling colors, ranging from soft pink, white and silver to heavily-pigmented red, coral and burgundy. Sheer to the Top! contains Top Coat, Matte Top Coat, and So Elegant – a glitter nail lacquer studded with black and chrome particles.

OPI_Sheer-to-the-top

“These two sets are the perfect stocking stuffers for lacquer lovers,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “Trend on Ten offers the year’s hottest shades, affording consumers the opportunity to test a variety of colors. This kit is ideal for women who enjoy experimenting with new hues, or who change their lacquer often.
“With Sheer to the Top!, you can add the perfect finishing touch to your manicure,” Weiss-Fischmann continues. “Top Coat provides a high-gloss, protective shine, while Matte Top Coat gives lacquer a velvety finish. So Elegant is a new, limited edition glitter with chunky black and silver sparkles that can be worn alone or over any OPI hue. As the name suggests, this shade lends a chic, glamorous element to nails.”

Trend on Ten includes the following lacquers in mini size: Haven’t the Foggiest, Alpine Snow, Bubble Bath, Tickle My France-y, Princesses Rule!, Toucan Do It If You Try, Cajun Shrimp, Big Apple Red, Malaga Wine and Lincoln Park After Dark.

OPI_Trend-on-ten

Trend on Ten and Sheer to the Top! nail lacquers and top coats each feature OPI’s signature ProWide™ Brush for effortless application. Both sets will be available October 2014, at Professional Salons and Spas for $34.50 CAN, and Sheer to the Top! retails for $27.00 CAN.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and Instagram and become a Facebook fan!

OPI Announces Three NEW Holiday Gift Sets:
Wrapped Wild for the Holidays, Holiday
Glam’s in the Bag and Plaid About You

OPI launches three new gift sets this holiday season – Wrapped Wild for the Holidays, Holiday Glam’s in the Bag and Plaid About You. Each set includes nail lacquers ideal for the season plus a special gift in festive packaging, perfect for giving and receiving.

Wrapped Wild for the Holidays features three duo gift sets, each containing two nail lacquers paired with a cheetah-print infinity scarf. Holiday Glam’s in the Bag offers two nail lacquers along with two sateen zippered cosmetic cases, tied with a festive bow. Plaid About You includes three nail lacquers plus Start-to-Finish packaged in a plaid cosmetic bag.

“These three gift sets are perfect for beauty and fashion lovers,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “Wrapped Wild for the Holidays offers great duos for holiday manicures and pedicures, with a bold cheetah print infinity scarf that looks great when paired with rich, jewel-toned clothes. Holiday Glam’s in the Bag and Plaid About You not only offer some of OPI’s bestselling shades handpicked for the season, these sets also come with cosmetic bags that are ideal for storing nail lacquer and other beauty essentials.”

Wrapped Wild for the Holidays duo #1 includes new Gwen Stefani holiday shades Rollin’ in Cashmere and Love is Hot and Coal, duo #2 includes Big Apple Red and Muir Muir on the Wall, and duo #3 includes Lincoln Park After Dark and Samoan Sand. Each duo is packaged with a cheetah-print infinity scarf.

OPI_WrappedWild_Duo1OPI_Wrapped-wild-duo-2OPI_Wrapped-wild-duo-3

Holiday Glam’s in the Bag features Bogotá Blackberry and Funny Bunny nail lacquers along with two cosmetic cases, one in black sateen and the other in a white and black print with contrasting red zipper, ideal for holiday travel. Plaid About You includes Peace & Love & OPI, OPI…Eurso Euro and Snow Globetrotter nail lacquers, as well as the treatment product Start-to-Finish, which gives lacquer a glossy finish and protects nails – especially important during harsh winter months. The four products come packaged in a black and white plaid cosmetic bag.

Wrapped Wild for the Holidays, Holiday Glam’s in the Bag and Plaid About You will be available October 2014, at Professional Salons and Spas. Wrapped Wild for the Holidays retails for $21.50 CAN each, Holiday Glam’s in the Bag retails for $21.50 CAN and Plaid About You retails for $39.50 CAN.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and Instagram and become a Facebook fan!

OPI Launches Limited Edition
Don’t Speak Pure 18K Gold Top Coat

OPI announces the release of Don’t Speak Pure 18K Gold Top Coat, inspired by No Doubt singer/songwriter and L.A.M.B. designer Gwen Stefani. Featuring gold leaf flakes dusted with iridescent glitter, Don’t Speak Pure 18K Gold Top Coat adds gold foil texture to nails when worn over any OPI lacquer shade. This genuine 18-karat gold leaf and glitter top coat comes packaged in a special limited edition collectable box.

“As the name suggests, Don’t Speak Pure 18K Gold Top Coat will render you speechless. This luxurious top coat was inspired by Gwen Stefani’s chic, sophisticated style and is the must-have accessory for the holiday season,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “I recommend layering the top coat over a rich jewel tone like OPI nail lacquer in Just BeClaus, or pairing it with a charcoal brown like OPI nail lacquer in Love
is Hot and Coal for a truly show-stopping effect.”

OPI_Don't-speak

Don’t Speak Pure 18K Gold Top Coat features OPI’s exclusive ProWide™ Brush for the ultimate in application. This limited edition promotion will be available beginning October 2014 at professional salons and spas for $37.50 CAN suggested retail.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and Instagram and become a Facebook fan!

Gwen Stefani Joins OPI to Release 18 New
Limited Edition Holiday Nail Lacquers

OPI announces the launch of 18 new limited edition holiday nail lacquers inspired by No Doubt singer/songwriter and L.A.M.B. designer Gwen Stefani. This seasonal collection includes an assortment of red, maroon, burgundy, and forest green hues, along with shimmer-packed silver, gold and black shades.

“During the holiday season, women adopt a more glamorous beauty look,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “OPI’s 18 new shades are inspired by Gwen’s edgy, sophisticated style. There are several rich, warm reds – Gwen’s signature color – deep, jewel-toned amethyst, garnet and emerald, as well as silver and gold. I recommend wearing these festive nail lacquers to instantly accessorize party dresses and elegant winter-wear.

“Gwen Stefani Holiday for OPI also includes an array of unique glitters in shades of black and white, with iridescent and chrome accents,” adds Weiss-Fischmann. “The holidays are all about indulgence, and these sparkly shades epitomize luxury!”

Gwen Stefani Holiday includes the following:

OPI_Just-be-clausJust BeClaus
This magnificent maroon came into my life just in the “nick” of time.

OPI_Kiss-me-or-elfKiss Me – or Elf!
There’s no denying the allure of this amorous red violet.

OPI_I-carol-about-youI Carol About You
I just fa-la-la-la-love this deep royal purple!

OPI_Christmas-gone-plaidChristmas Gone Plaid
I sure am plaid I found this tree-mendous forest green.

OPI_In-a-holidazeIn a Holidaze
I’m dizzy-in-love with this maroon beauty.

OPI_Love-is-hot-and-coalLove is Hot and Coal
Turn the heat up with this deep grayish brown.

OPI_Fashion-a-bowFashion a Bow
So busy – all tied-up today loving this bright reddish-orange!

OPI_Cinnamon-sweeetCinnamon Sweet
Sugar and spice…this deep, warm red is everything nice.

OPI_What's-your-point-settiaWhat’s Your Point-settia?
So what if I think this is the one truly perfect holiday red?

OPI_Red-finger-and-mistletoesRed Fingers & Mistletoes
This smooch-worthy red shimmer is holiday-perfect.

OPI_First-class-desiresFirst Class Desires
This mélange of gold and eggplant shimmer is #1 on my wish list.

OPI_Sleigh-parking-onlySleigh Parking Only
Tell the valet to take good care of this exclusive dark burgundy.

OPI_Rolling-in-cashmereRollin’ in Cashmere
Wouldn’t you just love wearing this warm, luxurious gold?

OPI_Unfrost-my-heartUnfrost My Heart
The shimmery cool glamour of this gleaming silver is beyond hot!

OPI_i'll-tinsel-you-inI’ll Tinsel You In
Black and white confetti and fine glitter adorn this ornamental glitter.

OPI_Snow-globetrotterSnow Globetrotter
Shake up your world with this glitter swirling with white and rainbow flakes.

OPI_Comet-in-the-skyComet in the Sky
Iridescent beams and midnight black create cosmic art in this glitter.

OPI_So-elegantSo Elegant
Black and chrome confetti add sophisticated drama to this glitter.

Gwen Stefani Holiday nail lacquer shades each feature OPI’s exclusive ProWide™ Brush for the ultimate in application. Gwen Stefani Holiday will be available October 2014, at Professional Salons and Spas for $11.50 CAN suggested retail for each nail lacquer.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and Instagram and become a Facebook fan!

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